Tag Archives: From

A Macy’s story: Takeaways from chain’s purchase of concept shop Story

A Macy’s story: Takeaways from chain’s purchase of concept shop Story

Credit: Macy’s Macy’s is spicing up its 160-year-old brand with the acquisition of Story, a New York City-based concept shop that features a rotating cast of brands. Rachel Shechtman, a

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4 Genius Marketing Trends to Copy From Fitness Brands – Inc.com

The fitness industry is invariably competitive, due in large part to the fact that many people aren’t crazy about working out, meaning the benefits must be well-stated and obvious. Plus,

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4 Genius Marketing Trends to Copy From Fitness Brands – Inc.com

The fitness industry is invariably competitive, due in large part to the fact that many people aren’t crazy about working out, meaning the benefits must be well-stated and obvious. Plus,

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4 Genius Marketing Trends to Copy From Fitness Brands – Inc.com

The fitness industry is invariably competitive, due in large part to the fact that many people aren’t crazy about working out, meaning the benefits must be well-stated and obvious. Plus,

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Advanced TV Ad Targeting: Separating the Wheat From the Chaff – Broadcasting & Cable (blog)

Advanced TV Ad Targeting: Separating the Wheat From the Chaff – Broadcasting & Cable (blog)

You probably read the trades and know that you can now use rich first- and third-party data to target audiences on TV just like you can in digital. This is

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Advanced TV Ad Targeting: Separating the Wheat From the Chaff – Broadcasting & Cable (blog)

Advanced TV Ad Targeting: Separating the Wheat From the Chaff – Broadcasting & Cable (blog)

You probably read the trades and know that you can now use rich first- and third-party data to target audiences on TV just like you can in digital. This is

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