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  Marketing Metrics: 50+ Metrics Every Executive Should Master

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  Shopper Marketing: How to Increase Purchase Decisions at the Point of Sale

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  Using Qualitative Research in Advertising: Strategies, Techniques, and Applications

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  Paid, Owned, Earned: Maximising Marketing Returns in a Socially Connected World

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  Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

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  Ultimate Twitter Business Guide: Get Twitter Followers for Marketing / Advertising for Dummies

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